Last Updated: 23/06/2026
Introduction
Welcome to Fifi and the Peacock (“we”, “our”, “us”). We are committed to protecting and respecting your privacy.
This Privacy and Cookie Policy explains how we collect, use, store and protect your personal information when you visit our website, www.fifiandthepeacock.co.uk, contact us, place an order, or otherwise interact with our business.
We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Who We Are
Fifi and the Peacock is a sole trader business specialising in handcrafted jewellery.
Data Controller: Fiona Coley
Business Name: Fifi and the Peacock
Email: fiona@fifiandthepeacock.co.uk
Website: www.fifiandthepeacock.co.uk
What Information We Collect
We may collect and process the following personal information:
Information You Provide
- Name
- Email address
- Telephone number
- Delivery and billing address
- Details included in contact form enquiries
- Information relating to bespoke jewellery requests
Information Collected Automatically
When you visit our website, we may automatically collect:
- IP address
- Browser type and version
- Device information
- Pages visited
- Date and time of visits
- Referring website information
This information is typically collected through cookies and analytics tools.
How We Use Your Information
We use your information to:
- Respond to enquiries and contact requests
- Process and fulfil orders
- Communicate regarding commissions and bespoke jewellery
- Improve our website and customer experience
- Maintain website security
- Comply with legal and accounting obligations
We will only process your personal information where we have a lawful basis to do so.
Lawful Bases for Processing
Under UK GDPR, we rely on one or more of the following lawful bases:
Contract
Where processing is necessary to fulfil an order or provide requested services.
Legitimate Interests
To operate and improve our business and website, provided your rights do not override those interests.
Consent
Where you have explicitly agreed to receive marketing communications or accept non-essential cookies.
Legal Obligation
Where we are required to retain records for tax, accounting or legal purposes.
Marketing Communications
We will only send marketing emails where you have expressly opted in to receive them.
You can unsubscribe from marketing communications at any time by contacting us or using the unsubscribe link provided in emails.
We will never sell your personal information to third parties.
Sharing Your Information
We may share your information with trusted third-party service providers where necessary to operate our business, including:
- Website hosting providers
- Email service providers
- Payment processors
- Delivery and courier services
- Professional advisers such as accountants
These providers only receive the information necessary to perform their services and are required to protect your information appropriately.
Data Retention
We will retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting and tax obligations.
Customer transaction records may be retained for up to six years to comply with HMRC requirements.
Your Rights
Under UK GDPR, you have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of your information
- Restrict processing
- Object to processing
- Request transfer of your information
- Withdraw consent where processing is based on consent
To exercise any of these rights, please contact us using the details above.
You also have the right to complain to the UK Information Commissioner’s Office (ICO).
Website: https://www.ico.org.uk
Cookie Policy
What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help websites function correctly and improve the user experience.
Cookies We Use
Essential Cookies
These cookies are necessary for the website to function properly and cannot be switched off.
Examples include:
- Security cookies
- Session management cookies
- Form submission cookies
Analytics Cookies
We may use analytics tools such as Google Analytics to understand how visitors use our website.
These cookies may collect information such as:
- Pages viewed
- Time spent on the site
- Device and browser information
- General geographic location
Analytics data is aggregated and does not normally identify individual visitors.
Functional Cookies
These cookies may remember preferences such as language settings or previous choices made on the website.
Managing Cookies
When you first visit our website, you may be presented with a cookie consent banner allowing you to accept or reject non-essential cookies.
You can also manage or delete cookies through your browser settings.
For more information about cookies, visit:
www.allaboutcookies.org
Third-Party Services
Our website may use third-party services that set their own cookies, including:
- Google Analytics
- Social media integrations
- Payment providers
These third parties have their own privacy policies and cookie practices.
Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse or disclosure.
However, no internet transmission can be guaranteed to be completely secure.
Changes to This Policy
We may update this Privacy and Cookie Policy from time to time.
Any changes will be posted on this page and become effective immediately upon publication.
Contact Us
If you have any questions regarding this Privacy and Cookie Policy, please contact:
Fifi and the Peacock
Email: fiona@fifiandthepeacock Website: www.fifiandthepeacock.co.uk